NOW AVAILABLETake a brisk start to the winter season
The new Winter Seasonals collection, Ice Swimming, is the final one with the Moomins’ winter sports theme. On the new seasonal mug and bowl, Moomintroll gets the courage to plunge into the ice-cold water.
The novelties are exclusively available from Moomin Arabia and selected retailers.
Family exclusive 40 % off on all textilesAs a member of the Moomin Arabia Family, you now get 40% off all textile products. The offer is valid in the Moomin Arabia online store and physical stores until October 26, 2025. The offer does not apply to new arrivals and cannot be combined with other benefits.
Blue Love collection
You still have time to shop
It’s time to raise a toast to love and the eighty years of Tove Jansson’s Moomin stories as we roll out the all-time favourite Love collection in a limited edition blue. The collection is available in 2025 only. Catch your favourites before they’re gone, and fall in Love!
Meet the Moomins & their friends
Pick a character:
Stinky
Moominmamma
Little My
Snork Maiden
Hattifatteners
Moominpappa
Fillyjonk
Misabel
Moomintroll
Mymble
Sniff
Snufkin
The Groke
The Hemulen
The Hobgoblin
The Muddler
Thingumy and Bob
Too-Ticky
Mymble's Mother
The Ancestor
Ninny
Muskrat
Everyone’s invited!
Moomin 80 years
It’s been eighty years since the first Moomin tale, and we are turning the anniversary into a big celebration around the world.
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