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Moomin's Day 9th of August 2025 

This year’s Moomin’s Day is all about celebrating the Moomin 80 anniversary and the very first Moomin story, The Moomins and the Great Flood, where the Moomins make their first appearance. It’s a story about Moomintroll and Moominmamma’s mission to find Moominpappa. In the end they also find the Moominhouse––a place where everyone is welcome as they are, the foundation of the Moomin way of life. 
 

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Moomin’s Day mug with resting journey-makers 

During every great journey, one must rest to gather strength for the challenges that lie ahead. The Moomin’s Day mug 2025 shows a scene where Moominmamma has created a nest for Moomintroll, the little creature who later becomes known as Sniff, a blue-haired girl named Tulippa and herself. They all have snuggled up together and fallen asleep between ferns. 
    
The Moomin's Day mug (priced £35) became available on the 9th of August at 8 am (BST) at moominarabia.com and selected shopping locations according to their opening times.

Moomin's Day mug 2025
The Moomin’s Day mug 2025 is inspired by the very first Moomin story, The Moomins and the Great Flood, where the Moomins make their first appearance.
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Beautiful gift box
Beautiful gift box

The mug is packaged in a beautiful gift box.

Special bottom stamp
Special bottom stamp

The anniversary year's Moomin’s Day mug has a special Moomin 80 stamp on the bottom of the mug. 

Inner decal inside the mug
Inner decal inside the mug

The sweet inner decal inside the mug features Moominmamma and Moomintroll.

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NOW AVAILABLE

Complete your party look with Moomin's Day accessories!

Complete your party look with limited-edition t-shirts and accessories with illustrations from the first Moomin story!
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Frequently asked questions

Do you have any questions? You might find the answer on our Frequently Asked Questions page.
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Beautiful kitchen towel

For this year's Moomin's Day, we are introducing a beautiful kitchen towel to accompany the mug. The kitchen towel features enchanting illustrations inspired by Tove Jansson’s first Moomin story, The Moomins and the Great Flood.
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Share your Moomin's Day celebrations with us on social media!

We would love to see how you're celebrating Moomin's Day! Post on social media with hashtags #moominsday #moominarabia to share the joy with our community!
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Moomin 80 anniversary – Everyone's invited!

In 2025, we celebrate 80 years since the first Moomin story. At Moomin Arabia, we're turning this milestone into a joyful celebration worldwide with a variety of events, contests, and exclusive launches. Discover more about the anniversary below!
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”Moominmamma made a nest in the moss for them to sleep in. Moomintroll lay close beside his mother, listening to the song of the frogs out in the swamp.”

– The Moomins and the Great Flood (1945)
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Free delivery on orders over £150

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